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The coffee cup in Game of Thrones resulted in $2.3 billion worth of free advertising for Starbucks

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Starbucks got $2.3 billion worth of free advertising from the Game of Thrones appearance

In the age of the internet, the adage “There’s no such thing as bad publicity” is more relevant than ever before. We got to see this happen in real time as Game of Thrones managed to leave a Starbucks cup in the shot in Season 8 episode 4, “The Last of the Starks“. It has now been estimated that this little goof got Starbucks a whopping $2.3 billion in free advertising, and the cup didn’t even actually belong to Starbucks! Read on.

Game of Thrones aired the episode on Sunday, and pretty soon the fans noticed the cup, and the goof went viral. Becoming an instant meme, it was addressed with humour by Starbucks and HBO, both. An executive producer on the show, Bernie Caulfield, even apologized for the goof and joked that Starbucks should give them money. The cup was actually from the show’s craft services. HBO was quick to edit it out, but all the buzz had already been created.

CEO of marketing company Hollywood Branded, Stacy Jones, estimated that the whole buzz got Starbucks a free advertisement jackpot worth $2.3 billion, judging by the 10627 mentions of this incident online, as well as on TV and Radio, according to data by Critical Mention. She said:

“This is a once-in-a-lifetime collision of opportunity for Starbucks. But really, this is just the tip of the iceberg, because what isn’t being monitored or estimated is the word of mouth and social media on top of this.”

Another analytics firm, Talkwalker, also charted 193,000 mentions of the goof within 48 hours of the episode airing. In either case, Starbucks walked out of this looking pretty slick. What do you guys think? Talk to us in the comments, down below!






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New photo shows Naomi Watts in costume for Game of Thrones prequel, Bloodmoon

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New photo shows Naomi Watts in costume for Game of Thrones prequel, Bloodmoon

Game of Thrones is over, and now it’s time for Bloodmoon. The Game of Thrones prequel has been under production for a while, with the pilot being ordered by HBO. We have been getting small bits of information about the show, mostly the locations. Today we have what is possibly the first look at one of the stars of the show, Naomi Watts, in her character costume for the show. Read on!

We don’t have character details yet, but Naomi Watts was known to be cast in a role that was said to be of “a charismatic socialite hiding a dark secret.” Today, a fan posted a picture of the actress in what is possibly her Bloodmoon character costume. Take a look:

While it isn’t the highest quality picture, there is one glaring clue that hints at the authenticity of the picture. We know the prequel is filming in Northern Ireland, and we recently reported about filming also going on in at the Grotta del Turco, near Gaeta, Italy. This picture shows the signboard arc reading “Grotta del”, which means the photo is likely to be authentic.

She seems to have a very Cersei-like aura. George R. R. Martin recently revealed that the show doesn’t have Lannisters, at the beginning at least. If this is a hint that they show up later, there’s a good chance Naomi might be playing Lann the Clever, the founder of House Lannister. Martin has confirmed the Casterlys hold the Casterly Rock at the beginning of the show, so it’s not too far fetched that we might see House Lannister show up and take over.

What do you guys think? Talk to us in the comments, down below!






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Funko releases new Game of Thrones Season 8 Pop! figurines

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Funko releases new Game of Thrones Season 8 Pop! figurines

Game of Thrones always had a way with merchandising, and while the show itself is over, but the merch lives on. One of the biggest names in the merch game is Funko, a company that makes the famous Pop! figurines and Game of Thrones has had a fair share of them. Now, we have what is possibly the last line for the show, as Funko has released Game of Thrones Season 8 Pop! figurines. Read on!

The designs were unveiled by Funko on their blog, and the lineup has two new designs, one is a Pop! Moment, which captures Daenerys and Jorah as he protected her in the Battle of Winterfell, before giving his own life for her. Take a look:

The second one is a Pop! figurine of Sansa Stark as Queen in the North, featuring her in her full Queen outfit, complete with the crown and everything. Check it out:

No other details are known at the moment, except that they’re coming soon. We are likely to see a possible presence of these at the San Diego Comic Con 2019, which is set to happen soon, with Game of Thrones scheduled for a panel. Prices are likely to compare to those of the regular offerings in the Pop! ranges.

What do you guys think? Planning on buying these? Talk to us in the comments, down below!






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Sophie Turner marries Joe Jonas again in a grand second wedding in France

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Sophie Turner marries Joe Jonas again in a grand second wedding in France

Game of Thrones is over, and the cast members are getting to take some personal days right about now. As fans will know, Sophie Turner, who played Sansa Stark, married Joe Jonas in an impromptu ceremony in Las Vegas. The pair had intended to have a bigger ceremony, with more friends and family, and now they have. Sophie and Joe recently got married in France, in a grand ceremony. Read on!

Sophie and Joe, as we recently reported, had a fabulous pre-wedding party in the south of France. Following that, the pair got married in what was their second ceremony, in Sarrians, a town in southern France. There haven’t been many pictures of the wedding on the internet, but here are some that got through:

A notable presence was Sophie’s Game of Thrones co-star and best friend. Maisie Williams, who played Arya Stark:

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white party for the bride and groom 🎉

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Electronic music artist Diplo, who actually streamed their first wedding on Instagram Live, was also present:

Well, looks like the pair are all set to have a happily ever after. What do you think? Talk to us in the comments, down below!






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